JXD is using the new RK2708 which is the upgrade from the RK2706, in their new player JXD656.

Some of the specs are:
2.5″ screen
Audio supports these formats-MP3/WMA/AAC/WAV
Video supports these formats-RMVB, RM, 3GP, .MP4, ASF, AVI, FLV
It has TV-out and a Line-in.
A mini SD memory card slot.
Looking at the back of the player it appears to also have a camera.

via allPMP via IMP3